4 Reasons Why Your Calgary Realtor® Should Host An Open House

4 Reasons Why Your Calgary Realtor® Should Host An Open House

The world of real estate has come a long way thanks to the internet. Potential buyers can now easily browse through homes and properties online from the comfort of their own couch. Some may even say that an open house is now no longer necessary to sell a property. Also, many sellers panic at the thought of strangers walking through their home, or the cost they will have to incur to prepare for the event. But in reality, an open house is an effective tool for sellers to give their home much-needed visibility that online pictures cannot do. While having excellent, professional photos done for your home is essential, there are still some big advantages to including this old-school method of marketing your home.

4 Benefits Of Hosting An Open House

Open Houses Reduce Marketing Costs

By hosting an open house, you will be able to bring in more traffic to your home in a shorter period of time. More eyes on your home in a shorter duration will often mean a faster sale. You will also be saving your own time by not needing to book individual showings over the course of a few weeks. If you have a busy schedule, you will not need to worry about juggling times to clean and prepare for those individual showings. An open house will allow you to enjoy the benefits of a one-day affair that optimizes the audience.

More Relaxing For Potential Buyers

A lot of potential buyers unless they are very interested in your property do not want to feel the pressure of setting up an appointment. Hosting an open house offers a more relaxing setting that will get more interested buyers through the door. They will be able to gauge interest before moving forward and setting up an appointment to view your home again.

You Will Be Able To Set Your House Apart From The Rest

While pictures are worth a thousand words, nothing beats seeing a home in person. An open house will give you the opportunity to show off your house at its best. You can engage with a professional staging company to create a statement-making space that helps prospective buyers envision living in your home. It can also help potential buyers visualize if their own furniture will fit in your home and even measure the space; something that is difficult to do viewing photos online. 

Higher Traffic

A lot of people love to look at open houses just for fun. There may even be someone who was not even thinking about buying who walks through your door and falls in love with your home. The larger the pool of people you can get to view your house, the more likely you will be to receive an offer. 

We Know Calgary Real Estate And Can Help You Sell Your Home

The phrase “seeing is believing” definitely rings true when it comes to marketing a listing for potential buyers. Yes, a strong online presence is necessary for giving your home exposure, especially in today’s day in age where technology is the preferred method of home searching. However, an open house will bring in potential buyers who may otherwise be hesitant to book a private showing. And getting more eyes on your home means a higher chance of receiving an offer. 

Selling a home in today’s market requires more effort than just listing your property on Calgary MLS and waiting. With over 40 years of experience in the Calgary real estate market, the Mel Star Team understands that selling your property requires a highly experienced, detailed, and personalized approach that includes both traditional and modern selling practices. Whatever your needs are, our team offers a unique concierge service to manage everything from staging to setting up your open house so you can enjoy a seamless and successful home sale. Find out more by contacting us at (403) 861-9944 or fill out our online contact form.


Q:  How do I know how much my home is worth?
A: Your Realtor® will compare your property to other listings and sales in your area and will conduct a market analysis to determine the ideal selling price of your home.

Q: What is a foreclosure property?
A: A foreclosure is the process of a lender (the bank) repossessing a home from a homeowner when they fail to make their mortgage payments.

Q: Is a real estate agent obligated to tell me every offer made on my home?
A: Legally, your real estate agent will have to let you know every single offer that is made on your home. This ensures that your real estate agent is honest and open with you and that you can make a decision to accept or reject an offer. Your Realtor® will also negotiate on your behalf so any offer is worth considering.


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